The Age of the Customer has arrived. You have to master a customer-obsessed operation model to survive. George Colony, CEO, Forrester Research, shares why at Dreamforce 2016.
People talk about digital disruption as if it’s the biggest challenge facing businesses today. Examples are plentiful - you only have to ask the taxi or hotel industry how much their business has been turned inside-out by the digital innovations brought to the table by Uber and AirBnB. But is it really the use of digital leading the disruption?
Mobile-enabled consumers want you to know them and serve them better -- a successful mobile & analytics strategy is key to success.
If your organization has not yet developed a cyborg-strategy, I suggest you reach for your smartphone and start connecting with someone who can help you get started.