Skip to content

Posts from the ‘Retail’ Category

3
Sep
IBM Melbourne Spring Fashion Week

Geek Chic – Melbourne Spring Fashion Week wears IBM with style

Having worked in a male-dominated industry my entire career, surrounded by people with a love of all things technology, it was a breath of fresh Melbourne spring air when IBM was named the innovation and technology partner for Melbourne Spring Fashion Week (MSFW) for the next three years.

Historically, technology geeks and fashionistas lived in very different social circles.  So what does technology and fashion have in common that now finds them joined at the hip?  YOU!

Read more »

3
Sep
The Connected Consumer is King

The Connected Consumer is King

Many talk about the interesting trends in economies driven by consumerism – with the rise of consumer spending on domestic products and services, fueled by growing population and higher wage earners across many of world’s growth markets.

Couple this with the rise of Connected Consumers – those living a digital lifestyle who expect to be able to run their lives through a smart phone and will quickly (and publicly) comment on the value of your brand when you fail to support them in doing so.  Suddenly we find ourselves in an age where the Connected Consumer is King.

Read more »

21
Jun
Are You Cyborg Friendly

Are you cyborg-friendly?

Last week I had the privilege of seeing Tim Longhurst, a self-titled “Futurist”, present on the future of technology and innovation at IBM Pulse.

Through humor and candid reflections on the progress of technology, Tim went on to prove the vast majority of the audience technically qualified as “cyborgs” and posed a very interesting question for organizations today: “Are you cyborg-friendly?”

Read more »

19
Dec
From the Silly Season comes Smarter Shopping

From the Silly Season comes Smarter Shopping

For retailers, the busy holiday season brings the opportunity for significant revenue, but also the added stress of making sure shelves are stocked to provide maximize returns. Which begs the question: how do you know what products should be stocked in which stores?

See my guest post on A Smarter Planet Blog to find out.

And Happy Holidays to all!

21
Nov
Mums McAnalytics

Mum’s McAnalytics

To celebrate my mother’s birthday, this post is dedicated to fixing one of her frustrations – being overwhelmed with information that delivers very little insight.

Have you ever found yourself in the situation where you’ve had to make an important business decision, IT have given you a 100-page report (that took months to develop) and yet you can’t find the one answer you need to make the right decision?

Read more »

24
Oct
IBM IOD 2 from day 2

IBM IOD: 2 from Day 2

Two sessions at IBM IOD captured my interest today – one because it highlighted some new offerings that are super-sexy, and the other because I was presenting it!

Read more »

16
Oct
The Solution they want to keep Secret

The Solution they want to keep Secret

I love sharing stories about success that my customers have achieved over the years through the use of business analytics technology.  But there’s one solution I can’t talk about, because everyone that uses it wants to keep it a secret….from their competitors.

Shhh!  You didn’t hear this from me.

Read more »

7
Oct
Actions speak louder than Analytics

Actions speak louder than Analytics

You may have seen me tweet this week about how unlikely it was for me to find inspiration for my blog at the supermarket.  I was wrong!

With two sick kids and a husband away for the weekend, I was looking for a smarter way to do my grocery shopping.  I decided to try out the new “Click & Collect” approach – that is to order my groceries online and pick them up in store the following day.  Everything was going according to plan – the website knew who I was, and knew from their loyalty program the items that I purchase regularly and suggested I include them in my basket.  It also made recommendations on products I might like based on items I had in my shopping basket.  Feeling like the supermarket chain knew me and my shopping needs, I happily paid for my groceries and went to collect them the following day.

The problem was, even with all that analytics and insight, they forgot to act.

Read more »

12
Sep
Business Analytics Design Outcomes Not Solutions

Business Analytics: Design Outcomes, Not Solutions

The title “Solution Architect” is one I’ve carried proudly for some time.  After listening to a TED presentation on the way to work this morning, I’m thinking of changing it to “Outcome Architect”.  I don’t design solutions, I design outcomes.  And here’s why.

Read more »

27
Aug
3 Caveats to Calling the Customer

3 Caveats to Calling the Right Customer

The technology world is abuzz with rumours of the new iPhone 5.  Not to mention the hoopla surrounding the court proceedings of Apple v. Samsung.  Which begs the question, with all this free publicity, are Telecommunication providers making the most of the opportunity to attract new customers and lock existing customers in to new contracts?

Many would say “yes”.  Think again.

Read more »

  • RSS
  • Newsletter
  • LinkedIn
  • Twitter